For the past few weeks I've taken you through several
success principles. Most of those principles require individual action.
We need to define success, dream big, set good goals, get rid of assumed
constraints, and commit to continuous learning. The next principle takes
some help. You'll find it nearly impossible to have personal and
professional success without the help of others. Networking is a major key
to success.
We can have all the dreams in the world and educate
ourselves past a PhD, but we'll only get results if we leverage the power of
others. Left on our own, we have limited capacity. There's nothing
wrong with individual effort, but if we can't reach out to others to connect us
outside of our circle, we'll simply grow huge in a tiny pond. Success
comes from venturing out.
So what is networking? Simply stated, it's engaging
and connecting with other people. It means talking to others about our
goals and asking for their assistance. It also means doing the unthinkable
and actually meeting strangers. Here's where so many people fall short.
Networking can be quite scary. So why do it? You need access to as
many networks as you can. You'll get your power through the power of
others.
In 1967, a researcher named Stanley Milgram performed what
he called a "small world study" to test the power of connectedness. His
experiment requested 160 people in Omaha, Nebraska to get a letter to an obscure
stock broker in Sharon, Massachusetts. The results reported that "chains
varied from two to 10 intermediate acquaintances, with the median at five." Any
person appeared to be able to reach another person with an average of six
jumps--the empirical basis for the famous phrase "six degrees of separation."
Now this study has been subsequently poo poohed by other researchers and
scientists, particularly since its renaissance by the "Six Degrees of Kevin
Bacon" (where all Hollywood actors are linked somehow with Bacon through a
maximum of six connections) and Malcolm Gladwell's book The Tipping Point,
but I'm still convinced using networking is a key factor to success. Why?
You can't possibly succeed without the help of others.
Others will not succeed without the help of you. We have to connect to
each other if we'll ever achieve our goals. We need access to the people
others know and they need our connections as well.
We know that 60-80% of jobs come through networking.
Most of us are now My Space, Facebook, or Linked-in users. We join
professional associations and attend Chamber of Commerce meetings. All of
these are designed to connect to others. Even if we don't do it
intentionally, by default we reach out. Why not make a concerted effort at
it?
This week, make it a goal to connect with at least 10 new
people. Get to know them, and, here's the best part, ask how YOU can
support THEM. It's so much easier to contact strangers when you have
something to give. Build new relationships based on serving others and
you'll reap the benefit of the connection. Don't be surprised when your
efforts are reciprocated. Zig Ziglar's most famous line is "You'll get
everything you want in life when you help others get everything they want in
life. I firmly believe that and have not yet ever been disappointed.
If Milgram is correct, and I believe he is, we truly live in a small world.
Let's all work hard this week to get to know it.
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